Maxell M&M’S® Stereo Ear Buds Make Sweet Sound
Maxell Canada, a brand known for its standard of excellence in both quality and innovation, announces a new joint venture with the distinguished candy manufacturer, Mars Inc., to introduce Maxell’s new M&M’S® Stereo Ear Buds. This new line of ear buds combines Maxell’s premium sound capabilities with M&M’S® signature ‘M’ design, offering quality sound and a youthful spirit to capture the fancy of music lovers of all ages. Maxell’s M&M’S® Stereo Ear Buds are offered in five colours – red, pink, blue, orange and white.
Both Maxell and M&M’S® have been highly recognized brands for over forty years. Maxell’s familiar Blow Away Guy generates greater awareness among consumer electronics than any other brand icon of its time. With comparable worldwide familiarity, M&M’S® is an iconic candy brand with its signature ‘M’ and the candy characters. “This joint venture is a great opportunity to combine two strong brands – The M&M’S® brand has a broad appeal to people of all ages, while Maxell has a loyal following among music lovers. This new line of collectible M&M’S® Stereo Ear Buds offered by Maxell brings freshness and a sense of fun to the ever-expanding world of ear buds and headphones.
Packaged in the standard yellow perforated M&M’S® pack, Maxell’s M&M’S® Stereo Ear Buds look very similar to a pack of M&M’S® chocolate candies. With a matching colored soft touch cord and straight 3.5mm plugs, these ear buds come with two sets of different size silicone ear tips. The fun colours of these ear buds are perfectly suited for special events; the red, pink and white ones are a great gift on Valentine’s Day.
Maxell, a technology and marketing leader, is a full-line manufacturer of digital media products for consumer, professional, and data storage applications. Maxell, a recognized brand leader for over 30 years, markets a comprehensive line of digital tape, memory cards and disc-based recording media products for consumer audio, video, camcorder and data storage applications. The company also manufactures and markets a wide range of consumer battery products, as well as a full line of care and maintenance accessories, iPod accessories, headphones and hands-free headsets.
®/™ M&M’S, the letter M and the M&M’S Characters are registered trademarks of Mars, incorporated and its affiliates.